Wg is addictive!

We've been told that our clients can't get enough of us. Our strategic communications process is designed to yield a highly valuable communication product, and provide an extraordinary experience for our clients along the way. Whether you wish to be highly involved as a project team collaborator, or if you'd rather that we just take care of it for you, our tested and flexible project process is up to the challenge. 

Exploration

We begin each project with an open mind. We'll work with your team to understand your business and explore your audiences and objectives—from background research, assessment and competitive analysis to focus groups, audience surveys and facilitated workshops. In the process, we and you will reach new levels of understanding and alignment on your objectives, strategies and vision. The bonus: most clients find this step enlightening and energizing as they prepare for what's to come.

Planning

From full-scale strategic planning and consulting projects, to simple and efficient project plans, we develop and document an in-depth analysis, make recommendations and map out communication strategy and project logistics—tailored to your needs and the ways you like to work. You'll know what to expect, from beginning to end.

Creation

Writers, designers and project leaders will bring your plan to life. You'll be involved as much (or as little) as you like, as we craft communications with the voice and visual impact to captivate the audiences you care about. Our project managers will mind our progress, keeping us in budget and on schedule, and keeping you up to date. As we work toward project completion, we'll invite your reactions and suggestions to ensure we get it right. We can manage everything from concept through production, and we can collaborate closely with you, members of your team, and your external partners.

Review

Strategic communications generate impact. We define metrics early on in the project, and as we conclude our work, we'll evaluate to ensure we satisfied your objectives—and your expectations for an outstanding experience with us. We prize excellence in our work and in our service to you. Your opinions and suggestions for improvement are highly valuable to us. We're always eager to learn what we can do to serve you better.